The Eco Shed, a store based in England, sells environmentally-friendly household products.
After three months of successful sales in the Trinity Market, a young entrepreneur decided to take his business online. Based out of the fishing city Hull in East Yorkshire, England, Kallum wanted to share his love of the oceans with others. As the son of a fisherman, Kallum’s dad taught him about the importance of oceans from an early age. Coupled with the hit British TV Series, Blue Planet 2, his natural affinity for the environment was nurtured even further. The love imparted to him by his father and cinematographic productions was the basis for his inspiration to start The Eco Shed.
“I was brought up being told to look after the planet, especially the oceans.”
When we were in correspondence, our team asked Kallum how he defines success. To him, he quickly replied that “success to us is spreading the message about looking after the environment to our city and even further”. Clearly, Kallum wants and will make a global impact, but understands that actions start on a local level first. Further, he also believes that this success is achievable, but understands the constraints of only using social media. He has advocated for environmentally-friendly practices at schools, colleges, local groups, and talked on the radio. He is keen on getting the word out and explaining why the oceans matter to him.
Before starting The Eco Shed, Kallum researched what consumers wanted and reflected on his experience as a consumer. To him, he had the greatest issue with plastics — especially single-use plastics. Even more so, so many firms offer alternative products that an individual consumer can purchase that are better aligned with protecting the health of the planet.
Lastly, our team asked him how consumers should be modifying their behavior. How might an individual better respect the oceans? Kallum suggested that firms could provide “warnings on packaging very similar to cigarette warnings. I’ve heard on the grapevine that this may happen, but you never know!” Further, Kallum essentially advocated for having the environmental consequences of using single-use plastics be added into the price of a product. He mentioned firms could “always just cut out single use plastics in their stores and offer the alternatives without the option of single use plastics” for an additional 10 or 20 pence.
Finally, the Counter Current team would like to extend a massive thank you to The Eco Shed for allowing us to conduct our first interview!! We have two other fantastic interviews lined up, so be sure to check back later today and tomorrow!