Environmental practices are no longer fringe issues.
During the era of Al Gore and before his claims of creating the internet, many environmental activists were decentralized and unable to communicate with each other in the same way that we can do today. Similarly, consumers are learning more about the supply chain structures of companies. This frequent dialogue between firms and consumers has led to the ‘Rise of the Eco Blogger’. While this may sound ominous, we assure you it is not!
“When you tie anything back to revenue most companies will be on board and as marketers, we successfully showed that recycling and reducing trash actually equaled cost savings. As for changing the mentality of others in the company to get on board with recycling the educating piece helped to some degree. The real change began with us stepping up and becoming advocates within the company.”
Cheryl Cross, @theecofriendlymom on Instagram
Below are five Eco bloggers that we would like to highlight and share with our viewership. We chose some of these people based upon impact and others based upon growth potential! Feel free to look them up and we encourage readers to check out their pages.
Sustainability in Style on the web.
Simply Carbon on the web.
@life.in.a.shell on Instagram
Conscious Tay on the web.
@theecofriendlymom on Instagram.
While all of the above are great resources, we would like to briefly highlight #5 on our list. When we talked to Cheryl Cross, she recently began her @theecofriendlymom in 2018. Despite the freshness of her blog, Cheryl more than makes up for it with her passion for the environment. Like so many of our readers, not only does her blog bring her joy, but she also loves to share tips and “bring awareness to causes that are important to [her].”
Without a doubt, she noted, “inspiring and educating others to make or feel empowered to make zero waste changes is what compels me”. When asked further about her time since college to now, she further explained how awareness for single-use issues has re-surged and companies are now focusing on more sustainable, renewable practices. This gives her hope to believe we could make significant strides in eliminating single-use products. For example, Anheuser-Busch released their sustainable 2025 developmental goals and their presence will encourage others to do the same.
We hope you have a great Sunday and be sure to check back in on our articles! Go follow each of the above accounts and read more!