If you love Polar Bears, you may want to check out the Polar Society.
Polar Society is an apparel company founded by Geovana Flores and Joanne Wong. When they first started, in 2008, the two conducted research and discovered that the polar bear was listed under the U.S. Endangered Species Act (ESA) specifically because of the projected effects of climate change on their habitat. As you may recall in our earlier articles, there is significant precedent that climate change is real and environmental stewardship is a necessity.
“There needs to be a reduction of gas emissions in order to prevent the declines in polar bear population.”
—Geovana Flores & Joanne Wong of the Polar Society
Polar Society’s apparel brand is “not only fashion forward[,] but provides a means to improve the current natural habitat for polar bears and their preservation.” With every purchase, Polar Society donates a part of their profit or proceeds to organizations that “support polar bear conversation and habitat preservation.” Clearly, both Geovana Flores and Joanne Wong are inspired about how to be activists in a consumer-based economy. They are inspired, simply, by both preservation of the polar bears as climate change worsens and are concerned about the future generation.
Success for the duo is a work in progress. Each time the company is able to donate part of their profits to Polar Bears International is something they consider a success. In January 2019, the company donated $300 to the cause! This is fantastic! Further, the love and positive optimism they have received from customers or with their brand ambassadors is what helps them keep their focus, according to the owners.
When asked what are a few things that everyone should know, they said… eat less meat, use energy efficient light bulbs, turn off electric devices when you’re not using them, walk, ride bicycles or take public transportation whenever possible. Not only are there immense benefits to you health, but these simple ideas have benefits psychologically too! So, be sure to get out there and save the world with one small decision at a time!